Training

New date released for our Practical Event Management Training Course...Book your place today as spaces are limited!

We provide an excellent platform for focused, relevant and interactive learning in a fun environment. Our delegates leave with skills and knowledge that directly relates to their work, and that can immediately be translated into tangible improvements to motivation and efficiency, and in turn the profitability of your business.

Practical Event Management: 31st May 2012

For anyone currently in an events role, who has had little or no formal training, or who wants to improve their overall understanding of processes, efficiency and, commercialism:
  • An overview of event management as part of the marketing mix
  • Brief study of different types of events and what can be achieved through each
  • Budgeting and event costings
  • Supplier sourcing and liaison, negotiation skills
  • PR and marketing to maximise attendance and opportunity
  • Event production, operations and logistics
  • Creative event management, AV and special effects
  • Event monitoring and evaluation – how to measure the success of your event
Cost: AED 1,500pp

Our Trainer

Moustafa Hamwi is a senior live communications specialist with over 12 years experience in the Middle East. Not only is he one of the first Middle Eastern members of ISES in the UK, he is a founding committee member of the Middle East chapter, and is an active advocate for the region's events industry.
Moustafa is continuously developing his coaching and training skills as he travels globally to work with the world's best coaches and personal development experts. He brings a great wealth of practical experience when conducting his trainings and lectures, and carries out regular speaking engagements on an international level.
For further information or to register your interest please e-mail us on training@espinternational.ae

How can training help you?

In a competitive and growing market like the events and hospitality industry, it is very important to ensure that your employees feel like they have the opportunity for personal growth and the ability to learn and develop their skills.

Therefore the quality and variety of the training you provide can be key for the motivation of your staff. The reasons for training can range from induction and operational sessions for new recruits, to cultural courses in preparation for doing business in the Middle East, to hands-on event management training or senior strategic management training. We also offer courses to cater for the very real issue of integrating and motivating teams in such a transient and multi-cultural environment.
Whatever your reason for conducting a training session, you need to develop a comprehensive, consistent and measurable program, essential in keeping your staff inspired about learning new concepts and ensuring your department keeps developing and remains profitable.

What we offer:

We offer a variety of training courses run by specialist international trainers, from public and bespoke options for individuals to in-house courses for your company.
Other courses include but are not limited to: